When We Were Young is a 2024 music festival that embraces the musical nostalgia of the early 2000s. Below is a complete, cohesive branding system. Nostalgic, grungy, bold and punk were the guiding principles of this project. From the land page down to the stickers, this system shows recognizable branding. New looks with the same vibe. Transport to the early 2000s complete with emo hair and electric guitars. 'Relive ur soundtrack!'